UX/UI & Digital Design
- Interface design
- Wireframes
- Design systems
- Responsive design
- Landing page design
- Information architecture
Open to new opportunities
Frontend Developer · Digital Designer · Shopify Specialist
Frontend developer and digital designer with 15+ years of website and ecommerce experience.
What I do
I design, build, and improve websites. Most of my work is in UI, frontend development, Shopify, testing, and site performance.
Core skills
Frontend Development
- HTML
- CSS
- JavaScript
- Component-based thinking
- Responsive implementation
- Cross-browser testing
Shopify & Ecommerce
- Shopify
- Shopify Plus
- Liquid
- Theme customisation
- Theme sections
- App integrations
- Shopify Functions
- Checkout Extensibility
Optimisation & Analytics
- CRO testing and optimisation
- SEO-focused implementation
- Performance optimisation
- Accessibility fundamentals
- GA4 and ecommerce tracking
Tools
- Adobe Creative Suite
- Figma
- VS Code
- Git
Platforms
- Shopify
- GA4
- Google Tag Manager
- Klaviyo
- Google Merchant Center
Where I've worked
Full Stack Web Designer / Web Developer
- Led the development, and optimisation of ecommerce and marketing sites for Flat Tummy Co, Focus Factor, and related brands.
- Built Shopify storefronts, landing pages, product pages, and reusable theme sections.
- Added custom Shopify functionality with Liquid, JavaScript, HTML, and CSS.
- Worked on bundle builders, promotional logic, Shopify Functions, and Checkout UI extensions.
- Supported SEO pages, analytics setup, CRO tests, and campaign launches.
- Improved site speed, accessibility, responsive layouts, and usability.
Partner / Designer / Frontend Developer
- Designed and built websites for corporate, service, and ecommerce clients.
- Created page templates, navigation, wireframes, and responsive layouts.
- Built production sites with HTML, CSS, and JavaScript.
- Worked directly with clients on requirements, usability, and launch.
Product Design / Frontend Contribution
- Worked on product UI and frontend implementation for an in-house SaaS platform.
- Designed UI components, dashboards, and application interfaces.
- Built and maintained frontend UI in collaboration with backend developers.
- Improved usability as the product evolved.
Selected work
Visual design, ecommerce, and product work.
